A 4-DAY BOOKED AND BUSY CHALLENGE | NOVEMBER 9-12, 2026
FREE 4-DAY LIVE Event | NOVEMBER 9–12, 2026
Put the coupon codes down. Your prices are not the problem.
Position your offer. Attract the right clients. Turn interest into sales.
And build the systems that keep it all running, in 4 days.
Risponsable for over $100M in client sales, built multimillion-dollar businesses, and grown a community of 300K+ and I’m here to show you how to attract clients without competing on price.
FREE 4-DAY LIVE EVENT | NOVEMBER 9–12, 2026
Put the coupon codes down. Your prices are not the problem.
Position your offer. Attract the right clients. Turn interest into sales.
And build the systems that keep it all running, in 4 days.
I’ve generated over $100M in sales, built multimillion-dollar businesses, and grown a community of 300K+ and I’m here to show you how to attract clients without competing on price.
Let's talk about what's really happening in your business.
Every time someone ghosts after hearing your price.
Every time you discount just to close a sale.
Every time a competitor gets booked while you're still waiting for inquiries.
That's money you're leaving on the table.
You're not lacking talent.
You're missing the strategy to turn your talent into sales.
And the longer you wait, the more opportunities you miss.
Watch how we're changing that in 4 FREE days. 👇
Let's talk about what's really happening in your business.
Every time someone ghosts after hearing your price. Every time you discount just to close a sale. Every time a competitor gets booked while you're still waiting for inquiries.
That's money you're leaving on the table.
You're not lacking talent.
You're missing the strategy to turn your talent into sales.
And the longer you wait, the more opportunities you miss.
Watch how we're changing that in 4 FREE days. 👇
DISCOVER WHAT YOUR SKIN ACTUALLY NEEDS
Take our FREE 2-minute Skin Assessment Quiz to uncover what your skin may be asking for and discover the facial best matched to your unique concerns and goals.

DISCOVER WHAT YOUR SKIN ACTUALLY NEEDS—AND THE FACIAL DESIGNED TO SUPPORT IT.
You’ve tried the products, followed the skincare advice, and maybe even changed your routine more times than you can count.
But better skin doesn’t always come from doing more—it comes from knowing what your skin actually needs.
Take our quick 2-minute Skin Assessment Quiz to get personalized insight into your skin concerns and discover your ideal facial match.
Uncover what your skin may be asking for
Discover the facial best matched to your concerns and goals
Get a clearer next step for healthier, more radiant-looking skin
If you’re ready to stop experimenting and start making more confident choices for your skin, this is the perfect place to begin.
How it works
Four live days. Two hours a day. Real work on your actual business.
Every day follows the same rhythm:
Sheila teaches one piece of the Booked & Busy strategy, step by step.
You work on that piece of your business live, while we're together.
You leave with one action step to put in place before the next session.
Post your progress in the challenge community and keep the momentum going.
Show up. Do the work. Watch what changes.
Save my free spot →
Because being great at what you do isn't enough.
People need to see your value, want your offer, and be ready to buy.
PREMIUM POSITIONING
Position yourself so the right clients choose you for your value, not your discounts. Learn how to communicate your value, stand out from competitors, and position your offer so clients understand why you're worth choosing.
Stop being compared on price. Start being chosen for your value..
VISIBILITY
Posting more doesn't automatically mean getting booked more.
Discover how to create marketing that builds trust, generates interest, and attracts people who are actually looking for what you offer.
Because attention is nice. PAYING CLIENTS are better.
SALES
Someone asks for your price. Then disappears.
Sound familiar?
Learn how to lead better sales conversations, confidently communicate your offer, handle hesitation, and follow up without feeling pushy.
Turn more of the interest you're already getting into actual sales.
SYSTEMS
YOU WON'T JUST LEARN IT. YOU'LL DO IT.
Every day is about taking action, not just gathering information.
Our challenge goal? 20 NEW CLIENTS IN 4 DAYS.
Apply what you learn immediately, create momentum, and start seeing what's changing in your business while we're still together.
Because being great at what you do isn't enough. People need to see your value, want your offer, and be ready to buy.
PREMIUM POSITIONING
Position yourself so the right clients choose you for your value, not your discounts. Learn how to communicate your value, stand out from competitors, and position your offer so clients understand why you're worth choosing.
Stop being compared on price. Start being chosen for your value..
VISIBILITY
Posting more doesn't automatically mean getting booked more.
Discover how to create marketing that builds trust, generates interest, and attracts people who are actually looking for what you offer.
Because attention is nice. PAYING CLIENTS are better.
SALES
Someone asks for your price. Then disappears.
Sound familiar?
Learn how to lead better sales conversations, confidently communicate your offer, handle hesitation, and follow up without feeling pushy.
Turn more of the interest you're already getting into actual sales.
SYSTEMS
YOU WON'T JUST LEARN IT. YOU'LL DO IT.
Every day is about taking action, not just gathering information. Our challenge goal? 20 NEW CLIENTS IN 4 DAYS.
Apply what you learn immediately, create momentum, and start seeing what's changing in your business while we're still together.
Because being great at what you do isn't enough.
People need to see your value, want your offer, and be ready to buy.
PREMIUM POSITIONING
Position yourself so the right clients choose you for your value, not your discounts. Learn how to communicate your value, stand out from competitors, and position your offer so clients understand why you're worth choosing.
Stop being compared on price. Start being chosen for your value..
VISIBILITY
Posting more doesn't automatically mean getting booked more.
Discover how to create marketing that builds trust, generates interest, and attracts people who are actually looking for what you offer.
Because attention is nice. PAYING CLIENTS are better.
SALES
Someone asks for your price. Then disappears.
Sound familiar?
Learn how to lead better sales conversations, confidently communicate your offer, handle hesitation, and follow up without feeling pushy.
Turn more of the interest you're already getting into actual sales.
SYSTEMS
YOU WON'T JUST LEARN IT. YOU'LL DO IT.
Every day is about taking action, not just gathering information.
Our challenge goal? 20 NEW CLIENTS IN 4 DAYS.
Apply what you learn immediately, create momentum, and start seeing what's changing in your business while we're still together.
Your commitment
Booked & Busy isn't something you watch. It's something you do. The business owners who see real change are the ones who show up ready to act.
Tap each one to make your commitment:
You're committed.
See you live on November 9. Let's get you booked & busy.
Can't commit to all 4 days live?
Get the replays with VIP →Your skincare shelf is full, but you’re still dealing with dryness, dullness, uneven texture, or skin that just doesn’t feel its best. The problem may not be that you need another product—it may be that you haven’t identified what your skin actually needs.
Your skin changes over time, and the routine that worked before may not be enough anymore. If you’re noticing fine lines, loss of firmness, uneven texture, or dullness, your skin may be ready for more targeted, personalized care.
You’ve tried switching products, following skincare trends, and doing everything you thought would help—but the breakouts and congestion keep coming back. Instead of reaching for something harsher, your skin may be asking for balance, barrier support, and a treatment tailored to you.
Whether you're a coach, consultant, educator, beauty professional, or service-based entrepreneur, this is for YOU.
Especially if:
✓ People ask your price... then disappear.
✓ You're getting views and likes, but not enough paying clients.
✓ You're tired of discounting just to close a sale.
✓ Your bookings are inconsistent, even though you KNOW you're good.
✓ You're ready to grow, but you can't keep doing everything yourself.
HERE'S WHAT YOU NEED TO KNOW:
You don't need more followers. You need a better strategy.
And you don't need a massive budget, fancy technology, or years of experience to get started.
THIS ISN'T JUST ANOTHER FREE TRAINING.
You'll be putting what you learn into action DURING the challenge, working on your actual business so you can start seeing progress in real time.
Four days. Real implementation. A chance to change how you attract and close clients.
Whether you're a coach, consultant, educator, beauty professional, or service-based entrepreneur, this is for YOU.
Especially if:
✓ People ask your price... then disappear.
✓ You're getting views and likes, but not enough paying clients.
✓ You're tired of discounting just to close a sale.
✓ Your bookings are inconsistent, even though you KNOW you're good.
✓ You're ready to grow, but you can't keep doing everything yourself.
HERE'S WHAT YOU NEED TO KNOW:
You don't need more followers. You need a better strategy.
And you don't need a massive budget, fancy technology, or years of experience to get started.
THIS ISN'T JUST ANOTHER FREE TRAINING.
You'll be putting what you learn into action DURING the challenge, working on your actual business so you can start seeing progress in real time.
Four days. Real implementation. A chance to change how you attract and close clients.


no. 01
YOU’RE TREATING THE SYMPTOM, NOT YOUR SKIN’S ACTUAL NEEDS
Dryness, breakouts, dullness, or fine lines can send you searching for a quick fix. But choosing products based on one concern alone may overlook what your skin really needs. Understanding the bigger picture is the first step toward more personalized care.
no. 02
YOU’RE FOLLOWING SKINCARE TRENDS MADE FOR SOMEONE ELSE
Viral routines and must-have products can be tempting, but skincare isn’t one-size-fits-all. What works beautifully for someone else may not be right for your skin, concerns, lifestyle, or goals. Your skin deserves an approach designed around you.
no. 03
YOU’RE MISSING PROFESSIONAL, PERSONALIZED GUIDANCE
Sometimes, the hardest part is simply knowing where to start. Professional guidance can help you better understand your concerns, choose the right facial, and create a more intentional path forward—without constantly experimenting with the next new thing.
— -Marshawn L

Founder of Pretty Rich Bosses | Entrepreneur | Business Mentor
Entrepreneur. Business Mentor. Founder of Pretty Rich Bosses.
Sheila Bella didn't build her businesses by waiting for opportunities to show up.
She learned how to CREATE them.
After building multiple seven-figure businesses, Sheila founded Pretty Rich Bosses to help entrepreneurs develop the skills that turn great services and expertise into growing businesses.
From premium positioning and marketing to sales psychology, team development, and automation, Sheila and her team help business owners understand what it really takes to grow beyond simply being good at what they do.
Today, with a social media audience of more than 300,000 followers, she's bringing the Booked & Busy Challenge back to share the strategies that can help entrepreneurs attract attention, generate revenue, and build smarter businesses.
Because you didn't start your business just to give yourself another exhausting job.
You started it to create something bigger.
I’m Sheila Bella — a 2x multi-7-figure founder, business strategist. I teach service providers how to attract premium clients without sounding desperate online.
I didn’t start with a big audience, fancy marketing, or a viral brand. I started as a permanent makeup artist trying to figure out how to get clients consistently. Through years of testing marketing, sales psychology, and positioning strategies, I built a thriving service business and eventually began teaching other entrepreneurs how to do the same.
Today I help service providers across industries — from beauty and wellness to coaching, consulting, and healthcare — learn how to position their expertise so clients trust them, value their work, and happily pay premium prices.
Because the truth is: You don’t need more followers. You need better positioning. So you can convert attention into booked appointments.

Entrepreneur. Business Mentor. Founder of Pretty Rich Bosses.
Sheila Bella didn't build her businesses by waiting for opportunities to show up.
She learned how to CREATE them.
After building multiple seven-figure businesses, Sheila founded Pretty Rich Bosses to help entrepreneurs develop the skills that turn great services and expertise into growing businesses.
From premium positioning and marketing to sales psychology, team development, and automation, Sheila and her team help business owners understand what it really takes to grow beyond simply being good at what they do.
Today, with a social media audience of more than 300,000 followers, she's bringing the Booked & Busy Challenge back to share the strategies that can help entrepreneurs attract attention, generate revenue, and build smarter businesses.
Because you didn't start your business just to give yourself another exhausting job.
You started it to create something bigger.
See What Happens When Strategy Meets Action. Thousands of entrepreneurs have used our frameworks, coaching, systems, and automation to attract more clients, increase revenue, simplify their operations, and build businesses they actually enjoy running.
The right strategy changes everything.
See What Happens When Strategy Meets Action. Thousands of entrepreneurs have used our frameworks, coaching, systems, and automation to attract more clients, increase revenue, simplify their operations, and build businesses they actually enjoy running.
The right strategy changes everything.
FREE 4-DAY LIVE EVENT | NOVEMBER 9–12, 2026
No purchase is required to participate. Individual business results depend on implementation and other factors; specific sales or client results are not guaranteed.
NOVEMBER 9-12, 2026 · FOUR DAYS · COMPLETELY FREE
What makes us different
When it comes to your skin, you deserve more than a one-size-fits-all treatment. At Essence Spa Beauty & Wellness, every experience begins with understanding you, your skin, and your goals.

No two complexions are exactly alike. We take your individual concerns, goals, and current skin needs into consideration so your treatment feels intentionally designed for you—not based on a generic protocol.

We believe healthy-looking skin is part of your overall well-being. Our holistic approach brings together professional skincare, relaxation, and thoughtful care to help you look refreshed and feel restored.

You don’t have to navigate endless products, trends, and treatments alone. We help you better understand your skin and recommend a clearer path forward—from the right facial to personalized home-care guidance.

Great skincare isn’t about a single treatment. We’re here to support your journey with customized recommendations, follow-up care, and maintenance designed to help you continue working toward your skin goals
What to expect from the quiz

Discover what your skin may really need in just a few minutes. This quick assessment helps us understand your current routine, biggest concerns, and skin goals—so we can guide you toward the Essence Spa facial that best matches you.
Your Current Skin & Routine
Tell us how your skin feels right now, how consistent your skincare routine is, and whether professional facials are already part of your self-care.
Your Biggest Skin Concerns
Share what you’re noticing most—from dryness, dullness, and uneven texture to breakouts, fine lines, dark spots, or simply feeling unsure about what your skin needs.
Your Personalized Facial Match
Based on your answers, discover which Essence Spa facial may best support your skin goals—along with a clearer next step toward healthier, more radiant-looking skin.

They met on Plenty of Fish, right before Tinder existed — a fact Will denied until their wedding day. From there, it's been over a decade of building something neither of them fully understood alone.
Sheila is the entrepreneur — the one who taught herself to code before Squarespace existed, who said yes to ideas before knowing how to execute them ("I'm going to start tattooing people's faces" being one of them), and who built her first business behind a blanket in Will's closet, recording a fake receptionist greeting over YouTube spa music. Her instinct has always been to leap first and learn to land on the way down.
Will is the W2 guy who married an entrepreneur without a manual. He didn't understand eyebrows, brand shoots, or why "such a productive day" could mean ten hours on a single banner. What he understood was showing up — for a studio robbery, for the surveillance footage, for the harder conversations too. "I'm a spaniel. I married a wolf," he'll tell you.
Their marriage hasn't been built on agreement. It's been built on two completely different operating systems learning to work side by side — through a brand shoot fight, a rough patch in couples therapy, and a slow, deliberate shift from Sheila pulling Will along behind her to Will's hand on her back, pushing them both forward.
Today, Sheila and Will share their story — the real one, doubts and all — to help other couples, families, and business partners figure out the same thing they did: you don't have to see it the same way to build it together.
"Her secret isn't talent. She's more willing to look dumb than her competition." — Will

At Essence Spa Beauty & Wellness, Feliz and Pearl believe that beautiful, healthy-looking skin begins with understanding the person behind it. Their approach is never one-size-fits-all—it’s thoughtful, personalized, and centered around helping you feel confident and cared for.
With a passion for beauty, skincare, and holistic wellness, they take the time to understand your concerns, goals, and lifestyle before recommending treatments and home care that make sense for you.
For more than four years, Essence Spa has been a space where clients can step away from the everyday, relax, and receive professional care designed to support both their beauty and overall well-being.
Whether you’re looking to address a specific skin concern or simply want to feel refreshed and restored, Feliz and Pearl are here to help you create a more intentional approach to your skin and self-care.
Because at Essence Spa, it’s not just about how you look—it’s about how you feel, too.

—Christina Z
Think about it. What if you stopped wondering what to post? What if you knew how to confidently turn a conversation into a sale? What if the leads you worked so hard to attract didn't get lost because you forgot to follow up? What if you had a clear plan for the next stage of your business instead of trying a different strategy every week?
Four days could change the way you approach growing your business.
The strategies are practical. The challenge is completely FREE. And the opportunity to start doing things differently is right in front of you.
NOVEMBER 9-12, 2026 · FOUR DAYS · COMPLETELY FREE
Real business. Real growth.
This is what happens when service providers stop guessing and start applying the strategy.
$500K
projected this year
“We're out of the $300k club!!!! I'm projected to make a little over $500k by the end of the year.”
$38,400
booked in 10 days
“This week I booked a $14,500 wedding, $9,300 corporate, $5,000 corporate, and a $9,600 wedding. I've never had such high paying events. And all happened within 10 days.”
$17,450
in one month of services
“Projected income this month on my services alone is $17,450. Also, my new tattoo artist brought in an extra thousand dollars her first month... It's working.”
Sheila said, “imagine getting paid in one week what you do a month.” Today a client paid US $5,000. I only make $3,800/mo!! What Sheila said never felt more real!!
Sheila, you and your team are the reason why I scaled over 6 figures in my first year of business!
We got a total of 17 students! A few last minute students, including one this morning who begged us to re-open the course for her. This is a great first cohort number!
I was very shy to make personal videos. I was afraid of showing myself and talking. After a year, I accomplished my goal and even passed the number I put in my head.
Straight from the live chat
TODAY I hit 1K views from one video following your training and advice from yesterday
This masterclass is GOLD!! So grateful
Even though it's 3 am right now, I am sooo sooo motivated
You guys are awesome for giving us this info, thank you so much
This is only the beginning!! PRB is already such a blessing. I couldn't be more grateful!
This is fantastic. So glad to be on this
Shared with permission. Names and photos removed for privacy. These are individual results and not typical or guaranteed. Results depend on your business, effort, and implementation.
Can't make it live?
Upgrade to VIP and get the replays of all 4 days, so you can catch every session on your own schedule and come back to it whenever you need it.
Replays are only available with VIP.
Get VIP access →Think about it. What if you stopped wondering what to post? What if you knew how to confidently turn a conversation into a sale? What if the leads you worked so hard to attract didn't get lost because you forgot to follow up? What if you had a clear plan for the next stage of your business instead of trying a different strategy every week?
Four days could change the way you approach growing your business.
The strategies are practical. The challenge is completely FREE. And the opportunity to start doing things differently is right in front of you.
NOVEMBER 9-12, 2026 · FOUR DAYS · COMPLETELY FREE